Google Analytics

Number of Users

How many people to we have coming to our Local Offer?

Year Users
September 2014 - 2015 11, 562
September 2015 - 2016 22, 066
September 2016 - 2017 30, 216

This year we saw an increase in 27% of users to our Local Offer. In January we saw the highest number of users to our Local Offer.

With the introduction to the new layout of information we hope that our Local Offer can deliver more to its users.

From April this year we have been focusing on content and we haven't been sending out the Local Offer bi-weekly newsletter.

Number of page views

"A pageview is defined as a view of a page on your site that is being tracked by the Analytics tracking code. If a user clicks reload after reaching the page, this is counted as an additional pageview. If a user navigates to a different page and then returns to the original page, a second pageview is recorded as well." Definition from Google Analytics

Year Page views
September 2014 - 2015 129,640
September 2015 - 2016 151, 405
September 2016 - 2017 173, 381

With the introduction to the new layout of the information pages we hope that users will find the content on the information pages useful. Therefore in addition to searching for services and finding events our information pages are now becoming a useful resource packed with short bite-size chunks of information e.g. The Graduated Approach.